If you’ve been in a meeting room recently, talking about talking less and doing more for your organisation’s culture and your people’s mental/physical wellness, then this might be a well-timed read…

Threshold Sports (mantra: more is in you) seek a trailblazing organisation to title partner our ultra marathon, Race to the King. It’s a two-day walk or run across the stunning South Down National Park finishing at Winchester Cathedral this June, but, it’s so much more than that.



The King partnership gives you a platform to get your people fit, engaged, and spending time with each other away from the screens. You can also connect with your clients and raise hundreds of thousands of pounds for your chosen charity.

Walking the walk on purpose beyond profit.

If you’d like some proof in the pudding assurance, we’d be delighted to link you in with the likes of Dixons Carphone, Deloitte, Dulux Trade and HEINEKEN. All of which have or are in the process of smashing their engagement targets through this form of inside out brand building. After all, your people are your most important advocates.

This is why 94%* of people feel prouder as a result of their company’s sponsorship, and why 73%** of public participants have an improved perception of the sponsor.

Do email me to discuss the King opportunity Julian.mack@thresholdsports.co.uk or, call on 07767 243 387.

Julian Mack, founder Threshold Sports


*Survey from Deloitte Ride Across Britain 2016

**Survey from Dixons Carphone Race to the Stones